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We are a specialist lender who focus on lifestyle products for borrowers of all credit types. Founded in 2010 our purpose is to help you grow your business and serve your customers’ needs.

The right lending partner for you and your customers

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The right lending partner for you and your customers

Choosing the right lending partner is critical to keeping your customers happy and loyal. We lend to non-prime and prime borrowers alike but we specialise in helping customers with a less-than-perfect credit history. This is so they can obtain the credit they are seeking to fund their project. We work closely with brokers, retailers and other suppliers to assess customers on their individual circumstances, meaning we can often help where others can’t. We aim to always make sure things run smoothly and stress free for you and your customers.

A real human experience to to help you grow your business

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A real human experience to to help you grow your business

Our highly personalised service to your customers, combines modern technology with the best aspects of human intervention to keep the application process quick and simple whilst maximising acceptance rates. We use computerised, automated credit decisions alongside the experience of our underwriters – our aim is to find a reason to say “Yes” whilst always ensuring that the loan is affordable for your customer. This is key to our success when helping your customers who have a less-than-perfect credit history.

Flexible, responsive lending products

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Flexible, responsive lending products

We provide a range of flexible, responsive solutions with loans from £1,000 - £35,000 across a variety of sectors. With many years experience in specialist lending, we understand your business and your customer journey. We can create specialist products for specific industries, evolving our service proposition to meet, and often, exceed your expectations. We’re an agile, innovative team who thrive on finding solutions to help your customers. whatever their credit rating.